Easy to digest and 100% delicious for dogs. Natural ingredients. VioVet Ltd was founded in 2006 by Luke Cousins, the then 16-year-old son of a successful St Albans-based vet and veterinary nurse. Crude protein: 31%; crude fat: 19%; crude fibre: 4.4%; crude ash: 8%; Ω3: 0.3%; Ω6: 3%.